Did you know the top five nonsurgical cosmetic procedures in 2008 were:
- Botox injection (2,464,123 procedures)
- laser hair removal (1,280,964 procedures)
- hyaluronic acid (1,262,848 procedures)
- chemical peel (591,808 procedures)
- laser skin resurfacing (570,880 procedures)
Of course, we can not fit every client into these categories. What is important is that information about different procedures is displayed in a manner easy to find. Beyond leave behind material, notify your clients when their is a special incentive given by a product's manufactors. For example, until December 31st, the Restylane family products are offering up to a $450 savings. Do you have an effective way to let your clientell take advantage of this offer?
Remember, once a client has had a treatment, it is much easier to introduce them to another that might fit a need. By keeping information at their fingertips to message their interest, a repeat visit or referral will surly follow.
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